Cognac heralds from only a small corner of southwestern France; yet when looking to buy a bottle as a gift or other occasion, the choice can be overwhelmingly large.
For amateurs and aficionados alike, choosing which cognac is the best can depend on a variety of factors. These can range from preferences for taste, to budget and style – and in the case of Martell’s collaborations with artists such as Jacky Tsai, even the design of the box.
The fact each has its own distinct personality is what makes a bottle of cognac such a unique gift idea.
For those flummoxed by choice, or in a hurry to decide, don’t fret: Maison Martell has a practical tool to find the best cognac for you.
Martell’s Gift Finder quiz simplifies the decision-making process into four essential questions. At the end of the 30-second survey a bottle is suggested based on your preferences, chosen from within the extensive Martell range.
The first question to answer is ‘for who’. Is it for you, or as a gift to impress a friend? Perhaps it’s a luxury birthday gift, or a unique present for someone who has everything.
Second, choose your cognac price range. There are good cognacs for every budget, and the most expensive cognac may not be the most suited to your occasion.
The next factor is the type of person you are buying for. There are timeless cognacs for fans of the classics, cognacs for connoisseurs, and even adventurous bottles for brave explorers.
Finally, choose the occasion. It might be Mothers Day, Fathers Day, or a regular day of the week. Cognacs can be enjoyed alone or with friends, in degustation with a delicious meal, or with a simple chocolate square.
Cognac’s beauty is that it can always be enjoyed your way. With Martell’s Gift Finder, finding that way has never been easier.
